A brief article, with so much information. Deadline Hollywood gives us the latest opinion, by NATO, of movie prices. Although NATO says the prices are still very low compared to what they would have been back in the day, does it still feel like we're paying the right price? According to NATO, the prices have dropped 4.2% compared to Quarter 2.
This mainly caught my attention because any person who is active in movie going would be affected by pricing in movie theaters. I used to go to the movies a lot, but now I don't go as much for one simple fact. I can't afford it. Seeing that price reduction is there is actually a relief, but it still just doesn't feel right.
This has an impact on other consumers, and myself, as a consumer. The last time I went to the Arc Light Theaters, and spent almost $30 on tickets alone. I mean I know the place is nice, but it's the only theater close to my house and I think movie goers should have a bit of leeway. This can also impact me as a filmmaker in the future.
The only question I can ask if what would happen if these prices continue to decline? Or would some realization like this cause prices to higher even further? I think people within the industry need to really consider the customer as well.
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